Everything you need to know about Bastét's formula, packaging, shipping and more.
Bastét is a modern oral care brand designed for human systems. We are built on the belief that your toothpaste should do more than clean; it should protect, restore, and support the long-term health of your entire oral ecosystem. Our hero product, the French Mint Mineral Toothpaste, is formulated with 10% nano-hydroxyapatite, the same mineral your enamel is made of alongside a thoughtfully curated stack of bioactive, non-toxic ingredients.
The name Bastét comes from the ancient Egyptian goddess of protection, pleasure, and good health. These three values guided every formulation and design decision we made. Oral care as ritual. Made in Canada. Designed for modern aesthetics.
Most natural toothpaste remove harmful ingredients but don’t replace them with anything scientifically meaningful. Bastét does both. We’ve removed fluoride, SLS, parabens, carrageenan, titanium dioxide, and artificial everything and replaced the active work with a formulation built around three principles:
Yes on both counts. Bastét contains no animal-derived ingredients, and neither our products nor our ingredients are tested on animals. We are committed to clean beauty in the fullest sense: good for you, good for animals, good for the planet.
Bastét is free from:
No compromises. Nothing that earns its place through production convenience rather than your health.
With twice-daily use of a pea-sized amount, one tube lasts approximately 1–2 months. We recommend keeping a second tube on hand not because you’ll run out unexpectedly, but because building a consistent ritual is the foundation of everything Bastét is designed to do.
Bastét is everyone. Bastet is for everyone who has the courage to aspire for more. Bastet is for people who care as much about what goes in their body as what goes on it.
If you read ingredient labels, prefer non-toxic formulations, or have been searching for a fluoride-free toothpaste that actually has clinical backing this was made for you. It’s also ideal for anyone managing enamel erosion, sensitivity, or gum inflammation, as our formulation addresses all three without harsh actives.
Were proud that our products are formulated and manufactured in Canada.
Bastét’s French Mint Mineral Toothpaste is packaged in a 100% recyclable aluminium tube. Aluminium is infinitely recyclable without degradation in material quality unlike plastic, which down cycles with each recycling cycle and eventually ends up in landfill. We are able to use this packaging because our formula contains no coercive ingredients. Most toothpastes packaged in aluminum require a polymer lining due to their corrosive properties.
It also happens to look exceptional on a countertop. We believe beautiful design and responsible materials should coexist and that oral care doesn’t need to be hidden in a drawer.
Once empty, squeeze out any remaining toothpaste, leave the cap on, and place the tube in your regular metal/aluminium recycling.
Order placed before 12PM EST take 1 to 2 business days to process and ready for shipping.
Once your order is processed, you will receive a confirmation email. After your package has shipped, you will get a second email containing your tracking information.
We currently ship within North America. If you are located outside of North America please email us at hello@bastetritual.com and we will do our best to place your order.
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